Google Launching “Buzz” Social Network to Rival Facebook

Michele O'Connor, GoliathJobs.comby Michele O’Connor

Google is rolling out a social networking site called “Buzz.”

Why? I think the reason is because “Buzz” will be a segway for them to buy Facebook with minimal Antitrust hurdles. A smart move? You decide. Remember, in 2000 microsoft was accused of anti-trust by including Internet Explorer with Windows. This was one of the causes of the tech crash in April 2000.

Here is a summary of a great article that ran yesterday in the Wall Street Journal on this hot news:

These days, it’s near impossible to use a computer without running into a social network. Web sites encourage people to “tweet” links to their articles via Twitter; photo-sharing sites nudge users to post albums on Facebook; and aggregators like TweetDeck display content from several social networks in a digestible way. Last week, Google Buzz joined this trend by integrating social networking into something people use every day: email.

Google Buzz got off to a rough start and still has a lot of catching up to do. Though it could be a convenience for people whose social contacts all already exist in Gmail, it could also saddle them—and their friends—with yet another social network to check every day. For now, my social-networking friends are sticking to Facebook and Twitter, making the buzz on Buzz almost inaudible.

Katherine Boehret at mossbergsolution@wsj.com

—Edited by Walter S. Mossberg.

Read the entire article by clicking here.

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